self-initiated
Times have changed. Popular influential brands adapt and thrive. Chanel has shown to be one of the brands open to embracing creative advertising and design to promote their men's fragrance.
To that end, I redesigned the bottle and packaging for their Bleu De Chanel Parfum. I drew inspiration from the resurgence of grunge music and aesthetic millennials and gen z are championing.
To that end, I redesigned the bottle and packaging for their Bleu De Chanel Parfum. I drew inspiration from the resurgence of grunge music and aesthetic millennials and gen z are championing.



